{"id":206,"date":"2025-05-15T23:29:32","date_gmt":"2025-05-15T21:29:32","guid":{"rendered":"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/wordpress-6.7.1-fr_FR\/wordpress\/?p=206"},"modified":"2025-06-17T23:31:09","modified_gmt":"2025-06-17T21:31:09","slug":"yves-rocher","status":"publish","type":"post","link":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/2025\/05\/15\/yves-rocher\/","title":{"rendered":"Yves Rocher"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Voici un <strong>projet de communication <\/strong>pour l&rsquo;entreprise de cosm\u00e9tique <strong>Yves Rocher<\/strong>. Pour ce projet, avec l&rsquo;aide de l&rsquo;un de mes camarades, nous devions <strong>r\u00e9aliser une nouvelle campagne de communication pour l&rsquo;entreprise <\/strong>ainsi qu&rsquo;un <strong>site e-commerce associ\u00e9.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour cela nous avons fait une <strong>refonte de la charte graphique, pr\u00e9par\u00e9 une strat\u00e9gie de communication et imagin\u00e9 des \u00e9v\u00e9nements <\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Dossier de strat\u00e9gie de communication<\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-embed is-type-rich is-provider-canva wp-block-embed-canva\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Yves Rocher\" src=\"https:\/\/www.canva.com\/design\/DAGfELSc6aA\/UT7KWKdz7ATDtSDQvk91nw\/view?embed&amp;meta\" height=\"707\" width=\"500\" style=\"border: none; border-radius: 8px; width: 500px; height: 707px;\" allowfullscreen=\"allowfullscreen\" allow=\"fullscreen\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;border-radius:27px;flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Dossier site e-commerce <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Le site contient <strong>des articles<\/strong> pour promouvoir nos produits. Il y a un <strong>syst\u00e8me de panier pour commander les articles et une Newsletter.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lien du site :<\/strong> <a href=\"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/R405\/wordpress\/\">https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/R405\/wordpress\/<\/a><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-embed is-type-rich is-provider-canva wp-block-embed-canva\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"WP YVES ROCHER\" src=\"https:\/\/www.canva.com\/design\/DAGh9yYTxrw\/bpiMXJ4D--8cSi2o1v6cSw\/view?embed&amp;meta\" height=\"750\" width=\"500\" style=\"border: none; border-radius: 8px; width: 500px; height: 750px;\" allowfullscreen=\"allowfullscreen\" allow=\"fullscreen\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Voici un projet de communication pour l&rsquo;entreprise de cosm\u00e9tique Yves Rocher. Pour ce projet, avec l&rsquo;aide de l&rsquo;un de mes camarades, nous devions r\u00e9aliser une nouvelle campagne de communication pour l&rsquo;entreprise ainsi qu&rsquo;un site e-commerce associ\u00e9. Pour cela nous avons fait une refonte de la charte graphique, pr\u00e9par\u00e9 une strat\u00e9gie de communication et imagin\u00e9 des [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":218,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,14],"tags":[],"class_list":["post-206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-parcours-strategie-de-communication-et-design-dexperience"],"_links":{"self":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/comments?post=206"}],"version-history":[{"count":9,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/206\/revisions"}],"predecessor-version":[{"id":668,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/206\/revisions\/668"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/media\/218"}],"wp:attachment":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/media?parent=206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/categories?post=206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/tags?post=206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}