{"id":211,"date":"2025-05-05T15:52:38","date_gmt":"2025-05-05T13:52:38","guid":{"rendered":"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/wordpress-6.7.1-fr_FR\/wordpress\/?p=211"},"modified":"2025-06-17T23:27:47","modified_gmt":"2025-06-17T21:27:47","slug":"storytelling","status":"publish","type":"post","link":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/2025\/05\/05\/storytelling\/","title":{"rendered":"Storytelling"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Le storytelling est la <strong>capacit\u00e9 et la mani\u00e8re de raconter une histoire<\/strong>, en parcours strat\u00e9gie de communication, nous avons eu l&rsquo;occasion d&rsquo;apprendre \u00e0 <strong>\u00e9crire des histoires <\/strong>sous des contraintes de th\u00e8me et de temps.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Exemple de sc\u00e9nario <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ici nous devions \u00e9crire une histoire en moins de 2h30 incluant <strong>un conflit et un d\u00e9nouement<\/strong><\/p>\n\n\n\n<div style=\"position: relative; width: 100%; height: 0; padding-top: 100.0000%;\n padding-bottom: 0; box-shadow: 0 2px 8px 0 rgba(63,69,81,0.16); margin-top: 1.6em; margin-bottom: 0.9em; overflow: hidden;\n border-radius: 8px; will-change: transform;\">\n  <iframe loading=\"lazy\" style=\"position: absolute; width: 100%; height: 100%; top: 0; left: 0; border: none; padding: 0;margin: 0;\"\n    src=\"https:\/\/www.canva.com\/design\/DAGpfrvBF_g\/iNu9ss_I1_jB695fFNz83w\/view?embed\" allowfullscreen=\"allowfullscreen\" allow=\"fullscreen\">\n  <\/iframe>\n<\/div>\n<a href=\"https:&#x2F;&#x2F;www.canva.com&#x2F;design&#x2F;DAGpfrvBF_g&#x2F;iNu9ss_I1_jB695fFNz83w&#x2F;view?utm_content=DAGpfrvBF_g&amp;utm_campaign=designshare&amp;utm_medium=embeds&amp;utm_source=link\" target=\"_blank\" rel=\"noopener\">Sc\u00e9nario :<\/a> par Charline-Lou Kuppel et Justin Vallon\n\n\n\n<h3 class=\"wp-block-heading\">Exemple de publication<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nous avons \u00e9galement du cr\u00e9er des <strong>publications instagram <\/strong>en moins de 2h pour <strong>promouvoir une marque<\/strong> <strong>en cr\u00e9ant de l&rsquo;\u00e9motion.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ici nous avions d\u00e9cid\u00e9 de mettre en sc\u00e8ne<strong> un repas de famille<\/strong> dans lequel le personnage principal se verrait coinc\u00e9 entre deux choix. La conclusion serait que <strong>Patrimoine gourmand<\/strong> accompagne certains des <strong>moments les plus difficiles avec ses plats r\u00e9confortants <\/strong>qui accompagnent les fran\u00e7ais<strong> depuis plusieurs ann\u00e9es.<\/strong><\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/wordpress-6.7.1-fr_FR\/wordpress\/wp-content\/uploads\/2025\/06\/digestif-1024x1024.png\" alt=\"\" class=\"wp-image-451\" style=\"border-radius:15px\" srcset=\"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-1024x1024.png 1024w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-300x300.png 300w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-150x150.png 150w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-768x768.png 768w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/wordpress-6.7.1-fr_FR\/wordpress\/wp-content\/uploads\/2025\/06\/entree-chaude-1024x1024.png\" alt=\"\" class=\"wp-image-452\" style=\"border-radius:15px\" srcset=\"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/entree-chaude-1024x1024.png 1024w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/entree-chaude-300x300.png 300w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/entree-chaude-150x150.png 150w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/entree-chaude-768x768.png 768w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/entree-chaude.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/webetu.iutnc.univ-lorraine.fr\/www\/kuppel1u\/wordpress-6.7.1-fr_FR\/wordpress\/wp-content\/uploads\/2025\/06\/digestif-2-1024x1024.png\" alt=\"\" class=\"wp-image-450\" style=\"border-radius:15px\" srcset=\"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-2-1024x1024.png 1024w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-2-300x300.png 300w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-2-150x150.png 150w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-2-768x768.png 768w, https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-content\/uploads\/2025\/06\/digestif-2.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le storytelling est la capacit\u00e9 et la mani\u00e8re de raconter une histoire, en parcours strat\u00e9gie de communication, nous avons eu l&rsquo;occasion d&rsquo;apprendre \u00e0 \u00e9crire des histoires sous des contraintes de th\u00e8me et de temps. Exemple de sc\u00e9nario Ici nous devions \u00e9crire une histoire en moins de 2h30 incluant un conflit et un d\u00e9nouement Sc\u00e9nario : [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":451,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-parcours-strategie-de-communication-et-design-dexperience"],"_links":{"self":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/comments?post=211"}],"version-history":[{"count":6,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/211\/revisions"}],"predecessor-version":[{"id":664,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/posts\/211\/revisions\/664"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/media\/451"}],"wp:attachment":[{"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/media?parent=211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/categories?post=211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kuppel.but23.iutn.o2switch.site\/Portfolio\/wp-json\/wp\/v2\/tags?post=211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}